The modern and automated facility contributes to Nelly's competitiveness and creates opportunities for continued growth. One of the first initiatives Catena undertook in the property was to certify the building according to the Miljöbyggnad Silver standard.
"Through professional and rational discussions with Catena, we have been able to make adjustments efficiently. Manufacturing, transportation, and warehousing impact the environment and people, and with that comes responsibility. Sustainability is ‘left, right and center’ for us, and a well-designed facility is a fundamental prerequisite," says John Afzelius, CFO at Nelly.com.
In addition to the benefits that efficient and modern premises provide, there were other reasons for Nelly to relocate its warehousing operations.
"Borås is an excellent logistics location in the heart of the fashion, textile, and e-commerce sectors. The location offers coordination benefits related to outgoing shipments and pick-up times. Most of our operations were already based here, and we see great value in having our organization more centralized to work closely together," says John Afzelius.
When discussing the future and the continued development of Nelly's offerings, brand, and logistics, John emphasizes the importance of close relationships, including between tenant and landlord.
"It felt good that we could smoothly ensure an efficient and stable facility and get operations up and running. Now, the focus is entirely on development. The personal contact is valuable to us, and Catena has lived up to all expectations, regardless of whom we have been in contact with. I am optimistic about what we can achieve together moving forward."
